Six of the Best Shopping Boutiques in Seminyak Bali

Pura Vida is an ethical clothing line produced in Bali


Bali’s classy shopping district of Seminyak is the place to buy handmade clothes at reasonable prices. It is not about bargain basement shopping but about a classy shopping experience and an excellent quality to price ratio.

All these shops cluster on Jalan Laksmana, Jalan Raya Seminyak and Jalan Pettinget.


Founded by Italian-born Susanna Perini in 1994, Biasa started as a small rustic boutique in Seminyak surrounded by rice fields. It was the first of its kind in Bali offering innovative Biasa was founded by Italian Susanna Periniresort wear and quickly gained a large international following. Ever since that time Susanna has produced innovative collections using natural dying methods, hand woven and stitched material with hand crafted details by local artisans. Biasa’s signature style is the combination of deconstructed creative cuts, artisanal details and natural fabrics perfect for warm weather. The clothes are understated and elegant and perfect for traveling.

Today Biasa is one of Bali’s most established brands. Inspired by the Indonesian word for ordinary, it is anything but ordinary. There is the flagship store on Jalan Raya Seminyak as well as other boutiques in Sanur and Ubud as well as an inspiring art and lifestyle haven Biasa+ which combines interior design, art, jewelry and fashion in a spare and beautiful space.

Jalan Raya Seminyak 36,  phone: +62 (0) 361 730308;


French designer Jacques Ruc started the Animale label in St. Tropez but set up the company headquarters in Bali where there are stores all over the island. The clothing line features free form suits, dresses, tops and pants in natural fibres such as cotton, linen, wool and silk in neutral earthy tones. There are cuts to suit all body types including form-fitting tops to flowing maxi dresses and loose breezy shirts. Animale also makes a diverse collection of scarves, necklaces, belts, Animale clothing line is French designed and Balinese madeshoes and bags.

Jl. Raya Seminyak 31, phone: +62 (0)361 737 154



The idea and the name came about in 1996 when two Italian sisters took a trip to Costa Rica and discovered the term PURA VIDA, which roughly translates to PURE LIFE. The brand was set up in Bali in 1998 and has many stores dotted around the island. Puravida produces, dyes, and prints all its fabrics in Indonesia and embellishes them with embroidery, beads and sequins. They love bright colors, patterns and graphics.

Puravida is also committed to using materials such as modal or tencel that have a lower environmental impact as well as employing alternative ‘greener’ dying methods. They also promote fair labor practices and safe working conditions and they support many eco projects like the Bali Street kids dolls, which are on sale in the store.

Jl. Raya Seminyak 38b, phone: +62 (0)361 847 586


 Lulu Yasmine

Designer Luiza Chang may be Brazilian and has traveled the world to get inspiration for her designs but Bali is still her home base. Her Lulu Yasmine clothing line shows all these influences…It is floaty and feminine, sexy with a tropical swirl.

Namu is known for its European designsJl. Raya Seminyak 53, phone: +62 (0) 361 736763



Italian designer Paola consults for Prada but lives in Bali and her bijou Namu store in a Javanese Joglo offers her exquisitely curated European designer fashion for both men and women. This is the place to pick up a killer evening outfit, an elegant contemporary dress for lunch with the girls or a casual kaftan by the pool. Her accessories, from a classic clutch bag to statement jewelry are to die for.

Jl. Petitenget 234x, phone: +62 (0) 361 279 7524


Carga in Bali is opening a Sydney shopFor beautiful (and affordable) home wares, Carga is a delightful destination in a light and airy Balinese house. There’s a cornucopia of colorful offerings including beach house crockery, bright glasses, candles and ceramic vases. There are also great leather bags, baskets, trays and all manner of hand-carved Balinese boxes. And you can’t miss whimsical items, like the hand-painted watering cans and milk jugs and brightly colored cushions. Plenty of paper products, too, such as wrapping paper, napkins, stationary, notebooks and more. There are even  cute little dresses and onesies by Balinese brand Coco and Ginger. And for those who can’t make it to Seminyak, Carga is about to open a brand new store in Sydney.

Jl. Petitenget 886, phone: +62 (0) 361 847 8173 or +62 (0) 361 847 8180


Your say

There are so many fabulous shopping boutiques in  Seminyak. I’d love to hear about some of your favorites.

Puravida offers sustainably produced clothing

Shopping in Seminyak Bali

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Shopping in Seminyak Bali -8.691289, 115.168165

Sue Gough Henly

Sue Gough Henly is award-winning travel writer and photographer whose bi-line has appeared in The New York Times, Travel & Leisure, The Guardian, The Toronto Star and all the major Australian publications. Her travel blog, Genuine Journeys, is full of insider tips on the best places for authentic experiences and luxury splurges. She is also the author of Australia’s Best Places travel app. When she doesn’t have sand between her toes or a pack on her back, she writes about food, wine and culture.

One comment to Six of the Best Shopping Boutiques in Seminyak Bali

  • robert  says:

    nice post. You seem to have explored seminyak to find places that are fun for you. I do not quite understand about the boutique, but usually these things are known by many women. This is their world. karen collection of clothing and the like can sometimes differ from one location to the other boutiques. This is a unique and interesting. nice post.

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